AI Insights · Timothy · April 2025
Top 5 Personal Finance Apps in Egypt: Q1 2025 Performance
Explore the performance trends of the top personal finance apps in Egypt during Q1 2025, highlighting downloads, revenue, and active user patterns.
In the first quarter of 2025, the personal finance budgeting and planning apps in Egypt displayed varied performance trends. Here's a look at the top five applications in this category, with data insights from Sensor Tower.
Wallet: Budget Expense Tracker from BudgetBakers experienced a notable decline in weekly downloads from 1.9K at the start of the quarter to around 717 by the end. Weekly revenue peaked initially at $378 before dropping to $89. Meanwhile, active users fluctuated, ending the quarter at approximately 14K, down from a high of over 16K.
YNAB saw modest activity with downloads starting at 135 and falling to 27 by the end of March. Revenue showed a significant peak mid-quarter at $352, while active users remained relatively stable, hovering around 160 to 240.
Splitwise maintained steady weekly downloads, peaking at 480 in the last week of March. Revenue trends showed a significant increase to $146 in early March, while active users rose to over 1.1K by the end of the quarter.
المصاريف, a local favorite, had a consistent user base with active users remaining above 19K throughout the quarter. Weekly revenue was stable, peaking at $91, and downloads varied, starting at 631 and dropping to 360 by quarter's end.
Finally, Monefy - Budget & Expenses app showed a steady increase in downloads, reaching 293 by the end of March. Revenue saw an upward trend in the last week, hitting $104, while active users remained consistent, closing the quarter at about 3.8K.
For more detailed insights and trends, visit Sensor Tower.
